Insights

When you're building a website, or hiring someone like us to do it for you — one of the first questions that comes up is: “Do you already own a domain?" -- For far too many small business owners, this sparks some confusion.

Let’s Be Honest — Most Websites Go Unseen. You spent time (and probably money) getting a website made. It looks solid. Your services are there. But… no one’s visiting it. Sound familiar?

When local customers visit your website, they make snap judgments in seconds. In fact, studies show that users form an opinion about your business within the first 0.05 seconds of landing on your site. That means your design, content, and overall experience need to communicate trust, professionalism, and relevance—fast.

Think SEO (Search Engine Optimization) is a thing of the past? Think again. In 2025, Google still dominates how people find businesses. In fact, over 90% of online experiences begin with a search engine. For local businesses, good SEO is the difference between being discovered and being ignored.

In 2025, if you're still asking whether your small business needs a website, you're already behind. Local customers aren’t flipping through phone books or relying solely on referrals—they’re Googling you. If you don’t show up (or show up poorly), you’re losing business. Period.